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About Me

Enter a Realm Where Heritage,
Tradition, and Change Converge.

Delve into the vibrant mosaic of narratives and principles

that define our tomorrow.

Cultural Anthropologist, Author,

and Global Explorer

Zarinah El-Amin

is a cultural anthropologist with a deep passion for connecting people to their cultural roots and the world around them. Her journey began in 2001, when she left the U.S. to live and study in Egypt. That year was a turning point in her life, opening her heart and mind to the beauty and complexity of different cultures. It was the start of a lifelong journey of exploration, learning, and sharing.

After Egypt, Zarinah’s path led her to Sierra Leone, where she worked as the Africa Program Coordinator for an international development organization. This role allowed her to travel extensively throughout West Africa, where she witnessed firsthand the strength and resilience of communities. It was here that she developed a deep commitment to philanthropy and sustainability, focusing on projects that would leave a lasting, positive impact.

Cultural Anthropologist, Author, and Global Explorer

Zarinah El-Amin is a cultural anthropologist with a deep passion for connecting people to their cultural roots and the world around them. Her journey began in 2001, when she left the U.S. to live and study in Egypt. That year was a turning point in her life, opening her heart and mind to the beauty and complexity of different cultures. It was the start of a lifelong journey of exploration, learning, and sharing.

After Egypt, Zarinah’s path led her to Sierra Leone, where she worked as the Africa Program Coordinator for an international development organization. This role allowed her to travel extensively throughout West Africa, where she witnessed firsthand the strength and resilience of communities. It was here that she developed a deep commitment to philanthropy and sustainability, focusing on projects that would leave a lasting, positive impact.

In 2009, after completing her Master’s in Anthropology, Zarinah published her first book—a project that became a resource in religious and cultural studies departments. This success ignited her desire to help others share their stories, leading to the creation of Book Power Publishing, where she has since helped more than 65 aspiring authors bring their books to life.

Zarinah’s own personal style has also inspired her work. Her unique approach to headwrapping caught the attention of people everywhere she went, and soon led to the founding of Beautifully Wrapped and the Headwrap Expo. This award-winning project has touched over 20,000 people through exhibitions, events, and workshops, celebrating the art, beauty, and cultural significance of headwrapping.

Beyond her work in publishing and cultural preservation, Zarinah is deeply passionate about helping women rediscover themselves through travel. Through Enliven Your Soul, she creates immersive experiences that take women to places like Japan, Morocco, Senegal, and Indonesia. These journeys offer more than just sightseeing—they are opportunities for transformation, connection, and personal growth.

With a B.S. in Systems and Computer Science from Howard University and a Master’s in Anthropology from Western Michigan University, Zarinah brings a unique blend of technical expertise and cultural insight to everything she does.